Pyjamas, But Not Really

We teamed up with Stockholm stylist, photographer and art director Alex Urombi to rethink what a “set” can be. The brief? Simple: make something you never want to take off.

The answer is EVERYDAY - a crisp white short-sleeve shirt paired with wide black trousers. Sharp, boxy, and unapologetically relaxed. A uniform that works everywhere: sofa, sidewalk, set, dinner.

Made from 100% eco cotton poplin - lightweight, breathable, always crisp. Built to keep its shape, wash after wash.

Inspired by Alex’s quest for the perfect shirt (and a wink to Sexy Beast’s Don Logan), this isn’t loungewear. It’s living wear.

"I wanted to make a pyjamas that works everywhere. A shirt and a pair of trousers that don’t need to be changed when you leave home for work and then continue on to dinner. With Nufferton, it felt natural to design a pyjamas that can live in all environments – an everyday pyjamas.”

- Alexander Urombi

The Details

Boxy shirt + wide trousers, unisex fit
100% eco cotton poplin
Easy care: wash cold, line dry or tumble low
Limited edition - only 60 sets

Go one size up for extra ease.

EVERYDAY is here. The rest is up to you.